Lululemon

Lululemon makes technical athletic clothes for yoga, running, working out, and most other sweaty pursuits. Creating transformational products and experiences to elevate the world by unleashing the full potential in everyone.

Founded by Chip Wilson in Vancouver, Canada in 1998, lululemon is a yoga-inspired, technical athletic apparel company for women and men. What started as a design studio by day and yoga studio by night soon became a standalone store in November of 2000 on West 4th Avenue in Vancouver’s Kitsilano neighbourhood.

Their vision for their store was to create more than a place where people could get gear to sweat in, they wanted to create a community hub where people could learn and discuss the physical aspects of healthy living, mindfulness and living a life of possibility. It was also important for us to create real relationships with their guests and understand what they were passionate about, how they liked to sweat and help them celebrate their goals. Today, they do this in their stores around the globe.

Their first designs were made for women to wear during yoga.

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