A clothing label of contemporary classics. Powered by a kaleidoscope of wearable silhouettes and quality fabrics, each design is created upon Klarra’s signature modern and sophisticated tailoring that forms the essentials of a woman’s wardrobe.
When Beatrice Tan graduated from the National University of Singapore with a Business degree, she, like many others, decided to venture into the finance industry. However, after securing a stint at Swiss Bank, she realised that her true passion lies elsewhere.
As such, she decided to leave her role and take up blogging as a full-time pursuit — an endeavour which had been her interest since her school days. At the same time, she also modelled part-time for online blogshops such as Bonito Chico (now known as Love, Bonito).
This stint inspired Beatrice to carve out her own entrepreneurial journey by starting an online fashion label, KLARRA, at just 25 years old.
Today, the brand has expanded its presence into the offline space, with two permanent outlets across Singapore — one located at ION Orchard, and the other at Raffles City.